motivational speaker victor gonzalez, motivational speaker for sales, leadership and success

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It Ain't That Bad (must read)

Reverse Engineering Success

Leadership Memorandum-Part 1

Leadership Memorandum-Part 2

How to Hold On to Your Super Hero Powers

Mail Your Website-Marketing

Getting a Business Plan

Get Off Your Assets

What Killed Jack Rabbit

SHPE Happens

Autopsy of Inaction: The Living Dead

My First Trophy

Why Things Don't Change

Success Your Way

Leadership Challenge

Success Matter of Degree

Blink-Decision Making

Roadmap to Success

Selling Not Collecting

Renting Goals

Philosophy of Perfection

Leadership Qualities

Selling Thoughts

Marketing Focus

Sales Ability - Part 1

Sales Ability - Part 2

Sales Ability - Part 3

Sales Ability - Part 4

Strategic Selling-Legacy

Sales Techniques-Price

Sales Mastery-The Sale


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hispanic motivational speaker

How To Mail Your Website & Get More Business

 

Subject: Success, Internet Marketing, Motivation, Software, Websites


Victor Gonzalez

Successful Marketing On-The-Cheap

Iím always looking for inexpensive ways to market myself.  By my very nature, I am frugal. I only like to spend money on things that I think will bring me great value for little money.  Iím sure you can relate.

The other day a friend of mine was looking for an inexpensive way to promote his services as a trainer and asked me if I had any ideas.  I had a few, but I gave him the one that has been most productive for me.  Hereís how the conversation went:

John: Victor, how do you market your speaking services?

Victor: There are several ways I do it?

John: What has been the most effective?

Victor: Hmm...well the one that always comes to mind is the one where I mailed out my website and videos to over a 1,000 people.

John: What do you mean you mailed out your website?

Victor: Well, I wanted people to visit my site, www.thelogicofsuccess.com and take a look at my materials; especially my videos.  Since they wouldnít go to my website, I got curious and surfed the web for a way to put my website on a CD.  So, I found this software online that lets you ďwrapĒ you website onto a CD so when the person receives it they can view my website.

John: Do they have to be connected or online?

Victor: No.  The software takes your complete websites and again, wraps it up onto a CD.  When the user puts in the CD into their computer, the website pops up and they can navigate and download from it as if they were connected to the internet.

John: So you sent out the CD after that?

Victor: I had a thousand printed and sent to the people I was marketing my speaking services to.

John: How much did it cost? 

Victor: Well the CDs cost about $1,200 and I believe I spent another $2,000 on envelopes, labels and postage.

John: Wow!  Thatís expensive.

Victor:  Yeah, it isÖbut think about it for a second.   I was targeting a specific market where I was charging $2,500 for my keynote speeches.

John: $2,500?

Victor:  Yes.  And over the next six months after the mailing I booked almost 15 speaking engagements.  This was a little over a year ago.  To this day, I estimate I received an additional 5-7 engagements from that single mailing.  So do the math.  Letís be conservative and keep the number at 10 engagements.  That means I made $25,000.  In more than a little over a year, at 20 engagements, thatís $50,000.

(Note: I've since moved my fee to $3,500 and am still getting bookings from the original mailing.  I estimated that mailing has made me about $70,000 in less than two years.)

John: In-friggin-credible!  What was the software?

Victor: Itís a program by a company called 6Bytes.  You can find them at www.6bytes.com  The single user license is $39.  Even if you donít know how to use it, take it to your webmaster and have them create the CD for you and then have it duplicated.  The software takes your website and creates an AUTORUN file which will automatically open up your webpage when the CD is inserted.

John: Who did you use to duplicate your CD? 

Victor: I used a local duplicator.  You can find them either locally or online.  Depending on the volume, you should be able to get then at a $1 or less if you order 1,000.   One I would recommend is www.discmakers.com.  But if you have a local duplicator, I would use them if the price is right.


I hope you found this info helpful.   By the way, I donít get a commission or anything of the sort from the 6Bytes or Discmakers,ÖIím just sharing my success with you in hopes that you will be able to find yours.  Also, don't forget to visit my FREE Internet Resource site: www.MrGoodWeb.com.  It has a lot of free stuff that will help you market your business.

Victor Gonzalez

Please feel free to share this with a friend or colleague.

 

 

Copyright © 2005 by Victor Gonzalez   All rights reserved.  This article MAY be reproduced in any form or by any means, electronic or mechanical, including photocopying, as long as the authorís name, website and email address are included as part of the articleís body.  All inquiries, including information on electronic licensing, should be directed to Victor Gonzalez, victor@thelogicofsuccess.com   www.thelogicofsuccess.com

 

 

 

 

 

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Tomorrow's Leaders

 

 

Motivational Speaker Articles

 

Ode to Og Mandino

Leadership-Time Management

Stupid People Poem

Christmas Story: Misfits

Jack O Lantern Story

Leadership-Winning Mindset

Sales-Prime Contractor

Netflix-Blockbuster Competition

Sales Training Bob

Cash Money Tree

Leadership & Trust

Management Style

Your Capacity for Success

Create Cash Flow-Equity

Pay for Performance

Road Trip to Success

The Good Life

Power Shift-Toffler

Incentive Programs

Compromise Poem

Business and Ladders

Speaker on Vanity

Leadership Style - Skill

Selling Through Channels

Consequences

Exploiter Poem

Keynote on Revenge

Motivation and Money

Computer Poem

Selling & Optimism

Speaking of Action

Keynote on Greatness

Essay on Equality

Torpedoing Success

Consumer Motivation

Creative Destruction

Motivation and Selling

The Success Matrix

Squirrel Wins - Focus

Why Take Action

Latino Market Growth

Motivational Failure

Speaking of Talent

Speaker Success Poem

Selling Without Wires

Sales Storage Evolution

Acres of Diamonds

Motivational Principle

Professional Public Speaking

Diversity & Multicultural

Sales Ethics-To Tell

Monopoly of Ideas

Self-Esteem Motivational

Employee Recognition

Overcoming Fear

Cold Calling CEOs

Reality is Plastic Poem

Life Coach - What a Joke

Innovation and Technology

 


SPEAKER HOME | PROGRAMS: | Corporate | College | OrganizationsINFORMATION: |Speaker's Bio | Speaker Press Kit | Speaker's Products | Motivational Speaker Testimonials | Speaker Videos | COACHING: | Speaker U | Victor's Bookshelf | ARTICLES ON SUCCESS: | Leadership & Trust | Speaker on Vanity | Keynote on Revenge | Business and Ladders | Latino Market Growth | Motivation and Money | Selling & Optimism | Speaking of Action | Keynote on Greatness | Torpedoing Success | Consumer Motivation | Creative Destruction | Motivation and Selling | The Success Matrix | Motivational- Squirrel Wins - Focus | Why Take Action | Motivational Failure | Speaking of Talent | Speaker Success Poem | Acres of Diamonds | Selling Thoughts | Marketing Focus | Sales Ability - Part 1 | Sales Ability - Part 2 | Sales Ability - Part 3 | Sales Ability - Part 4 | Strategic Selling-Legacy | Sales Techniques-Price | Sales Mastery-The Sale | Selling Without Wires | Sales Evolution | Ode to Og Mandino | Leadership Style and Skill | Leadership Success Poem | Leadership-Time Management | Motivational Principle | Professional Public Speaking | Diversity & Multiculturalism | Sales Ethics-To Tell | Cash Money Tree | Monopoly of Ideas | Sales Training Bob | Create Cash Flow-Equity | Pay for Performance | The Good Life | Power Shift-Toffler | Compromise Leadership Poem | Exploiter | Computer Poem | Leadership Qualities | Your Capacity for Success | Incentive Programs | Management Style Leadership | Essay on Equality | Self-Esteem Motivational | Employee Recognition | Overcoming Fear | Success Without Degree | Reality is Plastic Poem | Christmas Story: Misfits | Cold Calling CEOs | Leadership-Winning Mindset | Innovation and Technology |Netflix-Blockbuster Competition | Philosophy of Perfection | Renting Goals | Selling Not Collecting Sales-Prime Contractor | Blink-Decision Making | Selling Through Channels | Roadmap to Success | Success Your Way | Why Things Don't Change | My First Trophy | Life Coach - What a Joke | Leadership Memorandum | How to Hold On to Your Super Hero Powers | Get Off Your Assets | What Killed Jack Rabbit | SHPE Happens | Autopsy of Inaction: The Living Dead | Reverse Engineering Success


Victor Gonzalez, All Rights Reserved 2002-2006,

A business motivational keynote speaker for events and conventions 

Travels from: Atlanta, Georgia

email: info@victorgonzalez.com

For booking information call: (678) 895-6068

Mailing Address:

11770 Haynes Bridge Road, Suite 205-501

Alpharetta, GA 30004